Help choosing your mineral foundation shade

January 14, 2011

Our customer services team love to help you choose your mineral foundation shade – but just before you pick up the phone try following our step by step guide to help you make the decision on your own. After all, it can be very difficult recommending a shade for you when we can’t actually see you.

Step 1

Time to determine the undertone of your natural skin tone. Our mineral foundations are suitable for all skin tones, and are available with either warm, cool or neutral undertones. Baffled? Don’t worry, we’ll explain.

mineral foundationWarm undertones are generalised by a skin tone with a more yellowy tone to it. It’s not an obvious yellow, but the tones are warmer. So for example if you have an olive complexion or have an Asian complexion you’re likely to have the warm undertones we’ve described.

Cool undertones can be generalised by a more pinky tint within the skin. You’re more likely to have the ‘English Rose’ type complexion.

If you’re not sure and think you sit in-between the two try neutral foundation shades – some of these are our top sellers, as they suit most skin tones irrelevant of the subtle undertone.

Step 2

Check against the veins in your wrists – it might sound funny, but in people with warmer skin tones the veins in the wrists show more green, and in people with cooler skin tones the veins show as more blue in colour.

Step 3

Select your category. Our foundations are split into the following categories – pale (for the very palest of them all our Porcelain has been described as one of the palest foundations available on the cosmetics market). Light – for the fairly pale group, you’ll find some of our best sellers like Blondie and Barely Buff in this category. Light –medium – you’re likely to be naturally quite light skinned, but tan easily. Medium – you’re likely to tan easily and hold the colour for most of the year, or have an olive or Asian complexion. And finally, our tan category caters for the deeper skin tones, up to our richest shades of Cinnamon and Hot Chocolate.

Step 4

Sample! Our samples are inexpensive and are there to make your buying decision easier. We always recommend trying a minimum of three samples – always try to select a shade lighter and darker than the one you think you might be.

Good luck!

407 Responses to “Help choosing your mineral foundation shade”

  1. Debbie Says:

    Hi there
    What shades would you recommend in your mineral powder equivalent to
    Medium beige in bare minerals (Matt powder)

    Thanks!

  2. Lily Lolo Says:

    Hello we recommend In the Buff as a match, but make sure to order a sample size first, that way you can be certain it is the shade for you! LLx

  3. Taz Says:

    Hello, I have two questions:
    1) I got a “Mineral Starter Collection” to test a couple of different shades and there is one called “Flawless Silk” in there, however, I did not find that on your color chart. Was it renamed?
    2) The colors that seem to work best for me are “Popcorn” and “Cookie” but “Popcorn” is slightly too light and makes me look a bit pale. The darker shade in the same column is “Warm Honey” but that does not work for me either, it looks too yellow/orange.
    “Cookie” is a bit too dark so I have been mixing it with “Popcorn” but I was wondering if there are other shades you’d suggest.
    Thank you! 🙂

  4. Lily Lolo Says:

    Hello, the flawless silk is actually a finishing powder, we do this in a translucent shade or tinted like the one you have.
    Hmm seems you have tried a few, it may be that you do have to mix two shades, but lets see if there are any others you could try first. Would you say you have a cool, warm or balanced undertone to your skin? LLx

  5. Tania Says:

    Hi, I use Bare minerals N10 Fairly light which is a great match for me, what colours would you suggest I order samples in?

  6. Lily Lolo Says:

    Hello, our match for this would be Barely Buff, this is a neutral shade. If you are looking for a few more samples, maybe try Blondie, which again is a neutral shade. If you have a warm undertone, Warm Peach could work, or if you have a pinky undertone, Candy Cane would be a good match. However for the shade you have mentioned the closest we have is Barely Buff. Hope this helps! LLx

  7. Lily Lolo Says:

    Hello Tania, our closest match is Barely Buff, this is a neutral shade. If you are wanting to try other shades, Bloindie, is also neutral but slightly lighter. Candy Cane is suited for light skin but with a pink undertone and Warm Peach is for light skin with a peachy undertone. However if N10 is perfect for you Barely Buff will be the best. LLx

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